LG didn’t have the most successful 2017, but the company is planning a 2018 that’ll revive all hope. According to a new report from a trusted source, LG will rebrand its G-series of smartphones beginning with this year’s supposed LG G7.
LG is expected to be among the first to release a flagship Android phone in 2018. However, this year’s early flagship model won’t be called LG G7 so it seems, as the company plans to rebrand the lineup. We don’t yet know what it’ll be, but word is that instead of a single letter and single number, LG might shift to having a two-digit number, no letter ‘G,’ or a completely new name composed of letters, like ‘Galaxy’ is for Samsung.
The LG V-series is expected to remain untouched, for now. However, the G-series will change. Perhaps the move will be similar to HTC’s from One M9 to just HTC 10. LG could alter from LG G7 to simply LG 7. We can’t begin to guess what the name can be because it could be so many different things, but a move like this would follow suite with Samsung’s Galaxy and Sony’s Xperia. LG believes this will change customer perception, which they’ll then be able to capitalize on to increase demand for their phones. It’ll take effort and cost money, and not to mention the risks, but it could be what LG needs and it’s almost desperation time.
MWC 2018 in February could be when we learn more.
SOURCE [The Investor]